Top 5 Photo and Video Apps in Central America: Q2 2023 Performance

The second quarter of 2023 witnessed notable trends in the performance of the top five photo and video apps in Central America, based on unified platform data from Sensor Tower. These apps include YouTube: Watch, Listen, Stream, Canva: Design, Art & AI Editor, Google Photos: Backup & Edit, Picsart AI Photo Video Editor, and Facetune AI Photo/Video Editor.

YouTube: Watch, Listen, Stream from Google saw fluctuations in its metrics throughout Q2. Weekly revenue peaked at approximately $568K in mid-April, with another high of $563K in the final week of June. Weekly downloads ranged between 162K and 207K, showing a slight downward trend towards the end of the quarter. Active users remained relatively stable, hovering around 90M.

Canva: Design, Art & AI Editor demonstrated consistent performance in both downloads and revenue. Weekly revenue stayed around $85K to $97K, with a peak of $97K in mid-June. Downloads peaked at around 199K in the last week of May, while active users saw a slight decline from 2.6M at the start of April to around 2.5M by the end of June.

Google Photos: Backup & Edit experienced steady weekly revenue, ranging between $37K to $45K. Downloads showed a stable pattern, maintaining between 89K and 103K, with a peak in late June. Active users saw a slight increase from 22.5M in March to a high of 23.7M in late May, before settling around 22.6M by the end of June.

Picsart AI Photo Video Editor had a dynamic quarter, with weekly revenue fluctuating between $47K and $59K. Downloads peaked at 131K in mid-May, while active users saw a significant rise from 2.5M in late March to a peak of 3.9M at the end of May, before dropping to around 2.5M by the end of June.

Lastly, Facetune AI Photo/Video Editor from Lightricks Ltd. showed consistent performance with weekly revenue ranging from $28K to $32K. Downloads saw an upward trend, peaking at 14K in the final week of June. Active users increased from 52K at the end of March to 66K by the end of June.

For more in-depth insights and data, visit Sensor Tower.